Brands meet the deadline for relatable ITR filing creatives


As individuals raced to file their ITR at the last minute, brands popped on social media to meet the July 31 deadline with relatable and humorous creatives.

With the deadlines for Income Tax Returns (ITR) in sight, for the financial year 2021-22, people rushed to finish their paperwork. In this time of hustle, brands offered some much-needed humorous relief on social media as they rushed to meet the deadline for submitting income tax returns creatives.

May it be Cleartax asking the audience not to play sacred games when it comes to ITR filing or may it be Zomato’s tweet for CA friends and not asking them to settle for anything less than a truffle cake – brands resonated with the citizen’s struggle of getting their taxes done at the last moment.

Let’s take a look at some more creatives by brands that cropped up on social media around ITR filing.

Also read: Brands claim their space with “Bahut jagah hai – Nahi jagah hai” creatives



Dabur Chyawanprash

Tinder India

Durex India



Netflix India