#ARM Worldwide retains MTV India's social media mandate

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Team #ARM will be responsible for formulating and executing the social media marketing strategy for MTV India.

#ARM Worldwide has retained the social media mandate for MTV India. Team ARM will be responsible for formulating and executing the social media marketing strategy for MTV India, encompassing the promotion of its shows such as MTV Roadies, MTV Splitsvilla, MTV Hustle and sports amongst others. 

#ARM Worldwide is elated about this continuing partnership with MTV India, further fortifying their commitment to the brand's growth trajectory. The collaboration signifies ARM's dedication to contributing innovative ideas that will propel the brand forward on social media.

Speaking on this collaboration, Manas Gulati, Co-Founder and CEO, #ARM Worldwide, says “MTV India has an impressive lineup of captivating youth programs, and our team is thrilled to take ahead the association and collaborate on impactful endeavours. This renewed partnership is a proof of unwavering trust our clients have and has opened doors to new opportunities of connecting with the nation’s youth in the most innovative ways.”

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MTV India, India’s leading youth entertainment channel, is a dynamic and vibrant blend of music and pop culture. With a global reach of more than half-billion households, MTV is a cultural home to Gen-Z, music fans and artists.

Founded in 2013, #ARM Worldwide, erstwhile ARM Digital, specialises in digital advertising and marketing solutions with domain experts in content and communication, SEO, Influencer Marketing, Ecommerce, Technology, Paid Media, and Public Relations. In today's age when AI and digital transformation have been at the forefront, ARM Worldwide works as business consultants with measurement and automation at the core. 

With businesses in Delhi NCR, Mumbai, Pune and Bangalore, ARM Worldwide has a global focus and believes in delivering customer success. For more information, please visit us at

MTV marketing #ARM Worldwide Digital Marketing media mandate