Ad Spot: Vattenfall, Audible, Doritos and more

It’s not every week that you see Samuel L. Jackson promoting wind-farmed seaweed snacks or a Thai fast food brand riffing on Death of a Salesman, but here we are. August opens strong with campaigns that don’t shy away from either absurdity or emotional depth — and in some cases, both. Whether it’s eco-friendly snacks, brother-sister dynamics, or crypto comfort zones, brands are going big on specificity to cut through the noise.

There’s also a visible genre-play happening across the board: romance gets a millennial update in Audible’s steamy “Romantasy” campaign, nostalgic ‘90s porn aesthetics show up in Doritos’ spicy parody, and Creature Comforts-style stop motion helps Coinbase demystify the crypto space. Add in a few snowballs, a singing avocado, and some offbeat stress pills, and you’ve got a very 2025 cocktail of branded creativity.

Here are the 10 campaigns we couldn't ignore this week.

Vattenfall

Columbia Sportswear

Audible

Fiverr

Tanishq Jewellery 

Thai Health Promotion Foundation

Doritos 

Five Star Chicken

Coinbase

Stresstabs