Guest Post

fi - 2025-11-06T151615.781Guest Post

How personal branding won the New York mayor’s race & what brands can learn from it

Upasna Dash of Jajabor Brand Consultancy reports Zohran Mamdani's win was less politics, more a digital brand masterclass. She analyzes its blueprint of authentic narrative, community building, and design, showing how trust and influence are built today.

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