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Brand Buzz Index

2 Industry Updates

Qoruz launches Brand Buzz Index to measure influencer marketing impact

The index uses a weighted model to assess a brand’s performance across social media platforms. It evaluates engagement quality by analysing how audiences interact with content through likes, comments, shares, views and more.

By Social Samosa
logoDec 02, 2024 18:14 IST logo 2 Min read
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