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depiction of rain

Untitled design - 2025-07-08T190230.063 Experts Speak

How the cinematic language of capturing rain has evolved in advertising

The Indian monsoon is more than just weather—it’s a living muse for poets, filmmakers, and advertisers alike. From ancient verses to modern screenplays, rain shapes stories with moods and mysteries. Discover how storytellers turn a downpour into a powerful protagonist, balancing poetic beauty with technical precision.

By Harshal Thakur
logoJul 09, 2025 16:50 IST logo 7 Min read
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