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ITC sunfeast

xv Case Studies

Case Study: How Sunfeast Fantastik! combined on-ground activations and digital buzz to help Gen Z move on from their exes

Sunfeast Fantastik!'s #DumpYourExCess campaign combined digital engagement with interactive on-ground activations, redefining Valentine’s Day by shifting the focus from love to moving on. Here’s how it unfolded.

By Social Samosa
logoMar 05, 2025 11:48 IST logo 5 Min read
Ittisa digital Industry Updates
Ittisa Digital wins Social Media Mandate for ITC Snacky
By Social Samosa
logoMay 30, 2019 09:10 IST logo 2 Min read
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