Narayana Health marketing

Marketing isn’t about clever ideas, it’s about understanding real people: Narayana Health’s Dr Ashish Bajaj

Dr. Ashish Bajaj, Group CMO of Narayana Health, shares how his career at the agency and brand side has shaped an empathy-driven, ethical, and agile approach to healthcare marketing, where trust, responsible use of technology, and understanding real people matter more than clever campaigns.