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Vinesh Phogat

fef3 Industry Updates

Baseline Ventures’ Ramakrishnan R calls out brands for abandoning athletes after Olympic setbacks

Ramakrishnan said that brand custodians, who significantly influence public perceptions of athletes, often eagerly align with athletes poised for success but distance themselves when the athletes fall short.

By Social Samosa
logoAug 09, 2024 19:35 IST logo 1 Min read
unsung sports stars Campaign Spot
Brands need to take notice of these non-cricket sports stars
By Sneha Yadav
logoMar 29, 2019 11:13 IST logo 5 Min read
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