Sneha Yadav

Bombay Shaving Company Women

Interviews

Interview: We have two objectives from social media - equity building & product awareness: Siddha Jain

Dec 06, 2021 04:30 IST logo

9 Min read

Pranaay advertising

Classical thumris to rap: Pranaay on the nuances of composing music for Ads

By Sneha Yadav

Dec 02, 2021 06:35 IST logo

8 Min read

Campaign Feature

Abhishek Shahabadi on the role of after-hour culture in Johnnie Walker marketing strategy

By Sneha Yadav

Dec 01, 2021 08:52 IST logo

8 Min read

Arjun Kolady Spotify

Video & Audio Ads together result in a 2.2x increase in brand awareness: Arjun Kolady, Spotify

By Sneha Yadav

Nov 29, 2021 05:42 IST logo

3 Min read

Curry Nation KisanKonnect

Industry Updates

Curry Nation bags the brand strategy, content & conversation mandate for KisanKonnect

By Sneha Yadav

Nov 29, 2021 04:21 IST logo

1 Min read

Gangar EyeNation

Gangar Eyenation adds a mascot face to the brand name with Sher-E-Gangar

By Sneha Yadav

Nov 26, 2021 00:53 IST logo

2 Min read

When the Urban Dictionary drove brands into a frenzy…

By Sneha Yadav

Nov 24, 2021 06:20 IST logo

24 Min read

Ranveer Singh Maharaja

Could Ranveer Singh ace as the living 'Maharaja' for Air India?

By Sneha Yadav

Nov 22, 2021 04:39 IST logo

4 Min read

Case Study: How Moj-PlayerzPot campaign drove 300k+ UGC during IPL

By Sneha Yadav

Nov 19, 2021 10:55 IST logo

15 Min read

Yogesh Tiwari RPSG

RPSG's Yogesh Tiwari on debunking myths around nature-based products through strategic marketing

By Sneha Yadav

Nov 19, 2021 10:50 IST logo

5 Min read