Evergreen Raksha Bandhan campaigns that remind us of our siblings

Raksha Bandhan will be celebrated on August 30 this year. Raksha Bandhan celebrates the bond between siblings, traditionally a brother and sister. Brands use the festive occasion to invoke feelings of love and care. The ads build campaigns around colourful rakhis, sweets, and cherished memories.

Some evergreen Raksha Bandhan ads have made a special place in our hearts. Tanishq and Gits' Ad depicted how Raksha Bandhan is not only for brothers and sisters; the festival is symbolic of a bigger bond than just by blood. UltraTech ad with #RealRaksha brought attention to harrassment and the sister in the ad shows her brother the right way of thinking with the help of Raksha Bandhan. 

Here are a few Raksha Bandhan ads released over the years:

Cadbury

Amazon 

Tanishq 

Paytm

Ferns N Petals

Idea

Also read : Brands spark up patriotism this Independence Day

Schmitten Luxury Chocolates

Nykaa

Gits

Healthians 

UltraTech Cement #RealRaksha

If you feel we have missed out on any of your favourite Raksha Bandhan campaigns of 2023, let us know in the comments below or write to us at content@socialsamosa.com.