Here’s to another week of some impressive work from brands and agencies all over the world. Check out some of the social media campaigns that were rolled out this week.
Social Samosa’s weekly digital marketing and social media campaigns roundup this week features Men Centric Campaigns that transformed the traditional image of men, International Men’s Day brand posts, Havmor Ice Creams’ #BrandSaga, Paragon ’s attempt to reach millennial, and more.
In-Depth: The Man Company attempts re-defining a ‘Gentleman’ in pop-culture
In an in-depth conversation with The Man Company, Social Samosa deep dives into the making of its latest campaign, ‘Bring out #GentlemanInYou’ ft. Ayushmann Khurrana. Read more here.
Men Centric Campaigns that show a man as a Human and not a Heman
Men Centric Campaigns have long been ‘manly’; over the years, however, there are brands that show them more ‘humanly’, renovating masculinity. Read more here.
How Dove Men+Care Campaigns got masculinity right
Let’s celebrate the essence of men and a brand that best represents this true essence. Catch sight of the Dove Men+Care Campaigns. Read more here.
Gillette rolls out the second edition of #ShavingStereotypes
On International Men’s Day, Gillette tries to break an enduring stereotype through its new campaign, telling men that it takes real strength to embrace your vulnerability and show it. Read more here.
International Men’s Day brand posts tackle stereotypes and thank men
International Mens Day brand posts are here to abolish social stigmas, shatter stereotypes and reintroduce us to men. Read more here.
Levi’s new campaign celebrates equality with #ProudToBeMore
To build and encourage an inclusive environment, Levi’s has come up with a new campaign to support LGBTQIA+ community. Read more here.
#GonnaTellMyKids brand posts tell tales to cite brand recall
#GonnaTellMyKids brand posts come with comical creatives whilst tapping on this taleful trend. Read more here.
Product launch lessons from Durex’s #GoPlaces
To promote the three recently launched flavours, Durex has launched a massive digital campaign #GoPlaces with influencers on board. Read more here.
Inside: Paragon ’s attempt to reach millennial with #WhatsYourStimulus
Age-old brand Paragon decided to go the millenial-way with its latest campaign #WhatsYourStimulus. The agency-brand duo speaks to Social Samosa sharing interesting BTS around the campaign. Read more here.
#NothingToSeeHere How Apollo Tyres talked about Road Safety with a social innovation
It all began when Apollo Tyres shared a blank tweet with no communication on it. Read more here.
Brand Saga: Celebrating 75 years of Havmor Ice creams
Paying an ode to the 75-year-old ice cream brand, this week’s Brand Saga revels the joy of eating ice creams with Havmor advertising journey. Read more here.
World Television Day brand posts catch the celebratory frequency
Dunkin’ Donuts announces breakup with foam cups
Dunkin’ Donuts is rolling back the practice of serving cold beverages in Boston, packaging the announcement as a breakup. Read more here.