Social Media Case Study: Get Your Yardley

07 Apr 2012 00:00 IST

Updated On 07 Apr 2012 06:03 IST

New Update

Social Media Case Study, Wipro, Windchimes, eGo, Social Media, Social Media strategy for wipro, computers, laptops, netbookx

Agency Name:

Wind Chimes Communication Pvt Ltd

Brand Name:

Objective:

Generate buzz for the launch of a new product- Yardley Soap

Generate fan buzz for the brand and its products

Build amongst its TG

Campaign Plan:

Windchimes social media case study yardley

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Return on Investment

During 5 days 6000 fans were acquired through word of mouth

4500 fans acquired through ads

3000 sample requests

Nearly 50% rise in fans

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