Case study

Case Study: How Savana's viral Re. 1 campaign pushed its app store rankings

Savana’s #SavanaLimitless campaign offered products for just Re. 1 for 30 minutes daily, with all proceeds supporting educational programs through Teach for India. Here's a case study on it.

By Social Samosa

Aug 27, 2024 13:55 IST logo

6 Min read

Case Study: How EMotorad leveraged Dhoni's fanbase and a viral meme to reach 180Mn people

By Social Samosa

Aug 22, 2024 12:37 IST logo

4 Min read

Case Study: How Fevicol's Friendship Day campaign used Instagram's pinned comments to engage with 100+ brands, reaching 3.2 mn users

By Social Samosa

Aug 02, 2024 16:34 IST logo

3 Min read

Case Study: How ACKO leveraged humour on social media to emphasise the importance of insurance

By Social Samosa

Jul 18, 2024 12:07 IST logo

4 Min read

Case Study: How TTT & Haier navigated modern motherhood through digital storytelling and reached 20Mn+ users

By Social Samosa

May 30, 2024 13:12 IST logo

4 Min read

Case Study: How Britannia's UGC campaign made 90K contestants pronounce 'croissant' correctly

By Social Samosa

Apr 16, 2024 09:00 IST logo

5 Min read

Case Study: How a viral tweet helped Goibibo launch 'Bebo' as its brand ambassador

By Social Samosa

Mar 14, 2024 11:54 IST logo

4 Min read

Case Study: How MakeMyTrip & Youngun used billboards to invite Bigg Boss fans to the house and reached 55M+ users

By Social Samosa

Mar 01, 2024 12:01 IST logo

5 Min read

Case Study: How Duolingo English Test’s 360-degree campaign leveraged the hype around Dunki, garnering 25Mn views

By Social Samosa

Feb 08, 2024 09:00 IST logo

6 Min read

Case Study: How Netflix reimagined iconic scenes using pop-culture stars and garnered 27Mn+ views

By Social Samosa

Feb 06, 2024 12:47 IST logo

4 Min read