Social Media Case Study : Micro Max Fun Book
Objective
Micromax used Blogger outreach program to connect to their target audience.
What they achieved
#Funbook was the trending topic in India
50,000+ Twitter users reached
11 tweets per second
1000+ twitter mentions in 3 hours
20+ Foursquare check-ins
48+ attendees
View more presentations from SocialSamosa.com
You may also like:
Britannia and Snapdeal urge consumers to #SmileMoreForAGoodDay
#SocialMediaRoundup - The week that was
Twitter admits to an error in advertising metrics on Android app
Case Study: How Weikfield established their custard as THE companion for IPL through celebrity influ...
ABEC enhances its reach with #AGoodLife
Twitter, Cricbuzz join Motorola India for In-Stream Video Sponsorship Deal
Comments
