Facebook recently launched the Recommendations Bar – a new social plug-in for websites that helps people find articles based on what their friends like and share from other sites. It allows users to like content, get recommendations, and share what they are reading with their friends. As a person reads an article, a small pop-up surfaces at the bottom of the screen highlighting recommended articles and prompting them to perform an action such as ‘like’ or ‘share’. Recommendations are based on content that friends have explicitly liked and shared from other apps or websites.
When a ‘friend’ likes an article using the Recommendations Bar, a story is published on their timeline and on friends’ news feed.
As with all of Facebook social plugins, integration requires just a few lines of code. One needs to configure the plug-in, copy the code and paste it on their site. The functionality is also available as part of the Facebook for WordPress plug-in. However Facebook recommends including Open Graph markup on articles so that it can properly display them on the site.
To learn more and get started with the Recommendations Bar, check out their documentation.
Happy recommending !!