Emily Harrison, the Founder and CEO of Innovaid Advisory Services, has joined Drizzlin Media India Pvt. Ltd.’s Board of Advisors.
Emily, with 10 years of experience in grass roots and regional community development, has a wide knowledge base and experience in social development.
She is responsible for the conceptualization and management of various social initiatives including Mewsic, a Brett Lee Foundation that focuses on using music as a tool to heal, empower and educate marginalized children in India.
Through her work, Emily has won many accolades including being chosen by the Australian Federal Government as one of 30 Young Rural Leaders in 2003 and being selected as one of Advance’s 50 Current and Emerging Female Leaders in 2011.
Drizzlin is a branding consultancy that helps brands develop more tangible and engaging brand propositions by leveraging the Internet. The company was established in 2008 and currently operates out of India and the UK.
Its areas of intervention include Employer Branding, Sustainability, Consumer Engagement Some of its clients include Lenovo Global, Max Life Insurance, Bajaj Allianz, Dalmia Continental and HP.
Emily assumes her role at Drizzlin to consult and advise the company in the space of Sustainability and CSR.
Commenting on the development, Deepak Goel, CEO, Drizzlin Media says,
We hope that Emily and Innovaid’s rich experience in this space will bring in more execution capability to Drizzlin to aid social initiatives by brands. With the growing influence of the web, the entire discourse around sustainability has opened up a new open debate online demanding more transparency from corporates.
Drizzlin intends to address this marketplace by developing more stakeholder led social strategy for brands. This also furthers Drizzlin’s approach on developing more depth in their content proposition for their customers. We’ve always believed that social media works best when we have a great story and a real one at that.
Emily Harrison adds,
With Social Media, there is strong potential to drive social change and I look forward to being able to work with the young and enthusiastic team at Drizzlin and drive this change among brands and corporations.