Everyday we come across commercials portraying a girl applying a fairness cream, which turns her into a highly successful woman. If being fair is a benchmark, half of the country should be in a depressed state of mind for being “dark” or “wheatish”.
This so-called rat race amongst fairness creams takes us to Gore Gote, India’s first testicular fairness cream – a take on the usual fairness advertisements that are showcased as TV. This video is a spoof and is going viral on Youtube.
The video delivers the kick and packs a punch with a dash of humor loaded with satire, all wrapped in one commercial aimed at those traditional mindsets which are obsessed with “fair skin”.
Directed by Richa Srivastava, it has garnered over 1.6 lakh views on Youtube. And yes, don’t be surprised if the person next to you at a medical shop inquires for the same. He might be unaware of it being a spoof! The video is hilarious and is a great attempt.
Youtube has certainly changed the way people consume content, giving creative freedom to those behind the production of such videos too.