[Video interview] Rishi Piparaiya, Aviva India, on Their Social Media Contests and Campaigns

Rishi Piparaiya, Director - Marketing & Bancassurance, speaks about the contests and campaigns which fit in Aviva India’s social media activities and the core objectives which they aim to fulfill through these contests/campaigns.

He shares that though there is not much content to entertain, they still succeed in creating a buzz around Facebook, Twitter and other social sites.

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