[Video Interview] Rishi Piparaiya, Aviva India, On Maximizing Social Media Activities

Rishi Piparaiya, Aviva India On How A Brand Can Obtain Maximum Out Of Its Social Media Activities

A lot of brands are competing on social media trying their hand at various activities. Integrated efforts are put in to get the desired outcome.

In this conversation  with Rishi Piparaiya, Director – Marketing & Bancassurance, Aviva India, explains us that those who are innovative and are ready to try out the risk factor in their campaigns are the ones who stand out in the social media race.

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