Social media is a new phenomena and people are still learning and navigating through it. So people are bound to face problems. In this video, Karthi Marshan, Head Marketing, Kotak Mahindra, states the different kind of challenges the brand faces like the representation of brand image, brand tone, etc. The other challenge they face is to procure the right person to represent them online.To sponsor the series or to become a video partner drop us a mail through our contact form. You can also let us know if you want your brand to get interviewed.