[Video Interview] Sujit Ganguli, ICICI Bank, On The Role Technology Plays In Their Social Media Strategy

Sujit Ganguli, Senior General Manager and Head, Brand and Corporate Communications, ICICI Bank, says that technology plays an very important role in their social media strategy. He explains how technology helps them in different aspects.

In this video he explains how technology has helped in various aspects like resolving customer issues, launching apps, internet banking and so on. He says none of this would have been possible without technology.

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