[Video Interview] Raja Balasubramanian, Mastercard, on How to Stay Interesting on Social Media

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Raja Balasubramanian, VP-Marketing, MasterCard, says that even though they are a financial company, they touch the consumers lives in many ways. They are interested in connecting with the consumers through topics like travel, shopping etc.

He believes that inspite of them being a financial company, they have enough consumer touch points that they can leverage upon.

This video has been supported by our Digital Partners, Golden Phoenix.

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