[Infographic] 5 point plan for influencer marketing


As the universe has moved on to the social-verse, influencers, as suggestive as the name could get have become heroes behind the screens. These heroes boast of massive followers on their social media and are grabbing spotlight through posts and tweets.

As Martha Giffen said, “Growing an online presence is important but let’s get real about influence. Presence doesn’t equal influence. Presence can be measure in social media followings. Influence can’t.”

Elevation of social media has handed more power to people than ever before, allowing them to engage with their audience in real-time. This is when the influencers come into the frame, becoming the tomorrow of marketing.

Aligning marketing strategies with suitable professionals carves out a way for further coupled creation of content, building ideas from around the world and putting it across for their audience.  Social Samosa empathetic to every brand realises and hence provides expert tips for this branch of marketing.


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