EveryMedia Technologies Pvt. Ltd. recently bagged the digital duties for one of Professional Management Group (PMG), talent Shikhar Dhawan. PMG, India’s first sports management company established in 1985.
PMG is the only company in India that offers diverse services in the field of sports. Started by Sunil Gavaskar PMG has always been closely associated with cricket.
Shikhar Dhawan is currently one of the foremost batsmen in India and opens for his IPL team Sunrisers Hyderabad. Shikhar Dhawan is also known for his charismatic style on and off the field and this has resulted in him gaining popularity as a sports icon among the youth of India. Shikhar Dhawan is a great addition to the long and illustrious list of clients that are currently a part of the EveryMedia family.
On this new alliance, Gautam B. Thakker, CEO – EveryMedia Technologies, said, “We are happy to be collaborating with PMG and Shikhar Dhawan. As a Digital agency we strive to push the parameters of how sports personalities are marketed worldwide. Our aim is to implement innovative and sustainable campaigns to enhance their brand presence in the digital space.”
The COO of PMG Melroy D’souza, was very happy speaking about the new association and said, “With the rise in competition within the Sports industry around the world, every sports management company is moving to adopt new and innovative digital strategies to attract more of the rapidly growing online market. We are extremely happy to collaborate with a digital agency like EveryMedia. With their expertise in the digital field, we believe they will be able to promote Shikhar globally.