Draping themselves up with beautiful fabrics by watching video tutorials, decking up with jewelries and beautifying with some makeup, these young girls are seen hopping around with their new saris that came boxed in red Snapdeal packages.

#UnboxZindagi, a campaign by the e-commerce brand is treated as a music video where the gleeful young women are seen playing around with the products and making merry out of it.

After releasing on Wednesday, the film on Facebook managed to garner 47k views and received 264 reactions on it. Having a total of 4,446,178 reactions on their Facebook page, Snapdeal through this quick film managed to engage their audience by showcasing their unique traditional products that leaves their customers gleaming with joy.

If you wish to see a detailed breakdown of the campaign in our reviews section, let us know on [email protected]

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