Mirum has brands embracing Marketing Cloud, a Salesforce product, for Social Media Monitoring, Response Management & real-time Marketing Automation.
Marketing Cloud allows personalised consumer communication at scale across multiple digital touch points.
Mirum recently acquired plethora of clients including KFC, Mother Dairy, Panasonic, NPCI, Yamaha Motors, etc for Marketing Cloud .
Hareesh Tibrewala, Jt. CEO, Mirum India, adds, “Marketing Cloud as a product has matured over the last few years. Brands have seen a huge value in using Salesforce Marketing Cloud for all their communication needs. This solution allows brands to engage with consumers across multiple digital platforms and build 1:1 consumer journeys for customised personal communication.”