Fresh, upbeat and lively Tanishq Mirayah campaign conceptualized by Lowe Lintas screams of summer through his colorful visuals and cheerful vibe as three friends merrily sing a customized birthday song for their friend’s fortieth birthday party.
Through playful lyrics and suggestive nostalgia of an independent, fun-filled college life, the campaign is inclined towards empowering women and encouraging them to finally live their life without deadlines and responsibilities after the kids have grown up.
Unleashing their new range of colored stones this summer, Tanishq is celebrating colors through this film which has garnered 106k views and 4.2k views since its release on April 4.
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