Hand hygiene is a significant element in the process of preventive care and infection control. Savlon, emphasized on how this basic simple step is very common but ignored largely.
In India, street food is an indulgence or an everyday affair for plenty. This World Hand Hygiene Day, Savlon Swasth India Mission began a unique initiative to spread awareness on hand hygiene and the need to ‘Ask for Clean Hands’! The genesis of this initiative was a simple observation on how hand hygiene is often ignored while indulging in street food.
‘Ask For Clean Hands’ was an educative initiative that encourages consumers to ask for clean hands by ringing a bell in shape of Savlon bottles kept at select street stalls. An experience from the streets of Mumbai is encapsulated in a short video.
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