[Infographic] 10 ways to measure the effectiveness of your content marketing strategy

content marketing

With every marketer now indulging in content marketing for their brand, there seems to be a distinct lack of marketers who successfully leverage the analytics and data at hand to fine tune their marketing strategy to perfection.

ROI is the key to any business model in the world, but in the digital realm, it is indeed difficult to determine, and many marketers either opt out of learning from it, or do not know how and where to look. With many simple steps such as closely examining your website traffic, following your social media following, gathering and implementing feedback, your content marketing labours have the potential to offer richer dividends.

Here are 10 ways to measure the effectiveness of your content marketing strategy.

Content Marketing

This Infographic was originally published here.


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