HOWL – The incumbent E-Comm and Digital Agency, has been recently assigned the digital duties for Baadshah Gaming – a one- of-its-kind online portal that offers Poker, Fantasy League and Rummy under one roof.
The mandate entails building and augmenting the brand’s digital presence through strategic planning across digital platforms. The focus will be to build affinity via brand advocacy through marketing and alliances digital platforms. HOWL will be involved in the strategy, content creation and design across all digital platforms.
On appointing HOWL, Madhav Gupta, Co-founder, Baadshah gaming, said, “As we bring the skill based gaming arena online, we were looking for an agency who could assist us in engaging with customers across digital and social platforms. Being transparent and credible are the two most important principles that we believe along with bringing in the legacy of Casino Pride. Howl will be our partner to help us boost the objective of venturing into the ‘click and mortar’ business model.”
Commenting on this win, Nikita Malhotra, Director, HOWL said, “Baadshah gaming is a trusted brand when it comes to online skill based gaming. They are a one-stop destination for the aficionado of rummy, poker & fantasy cricket. HOWL is very excited to partner with Baadshah gaming and help them to chart out the next chapter for the Indian audience.”