With more than 1.9 million mentions on Twitter in relation to the Gujarat Election over the past 2.5 weeks (from Dec 1 – 18, 2017), Twitter captured the political mood of the nation perfectly until the Gujarat Election results.
From breaking news to behind the scenes action, political parties, candidates and citizens sparring over hot election topics, this was also the first time that Twitter introduced live streaming of the elections in India, adding more ways for people to watch the Gujarat Election results unfold in real-time.
Despite the fact that the Elections occurred in one State of India, i.e. Gujarat, discussions on Twitter on December 18, the Gujarat Election results day, were vibrant all over the country and even worldwide. People all over the world leveraged Twitter to see what’s happening in India as the nation develops as a cultural, economic and political force to be reckoned with.
Heatmaplink to see the global conversation for the Gujarat Election on Twitter
Throughout the State Elections campaign, politicians and parties took to Twitter to regularly communicate with people all over India. Prime Minister Modi emerged as the most mentioned personality during the course of Gujarat Elections on Twitter, while Vijay Rupani emerged as the most mentioned candidate on Twitter.
Note: Above chart excludes mentions of candidates, which is reflected below.
While the political leaders and parties were active, Twitter users also participated in dynamic conversations around the Gujarat elections with relevant hashtags and Retweets. Development, Religion and Hindutva, and GST emerged among the most talked about topics during the elections. The most mentioned hashtag was #GujaratElection2017.
Among the top 10 Retweeted Tweets, 5 of them were Hindi Tweets, suggesting rising interest in local language conversations on Twitter.
Top 5 hashtags related to #GujaratElection.
Top 10 Retweeted Tweets in relation to the Gujarat Election (Those with * are in local language)
जीता विकास, जीता गुजरात।
जय जय गरवी गुजरात!
— Narendra Modi (@narendramodi) December 18, 2017
चेहरे पर शिकन, माथे पर पसीना
डरे-डरे से साहेब नज़र आते हैं
शाह-जादा, राफेल के सवालों पर
जाने क्यूँ इनके होंठ सिल जाते हैं
— Office of RG (@OfficeOfRG) November 27, 2017
Maut Ka Saudagar
Gandi Nali Ka Keeda
These are some words or phrases Congress has used for PM @narendramodi in the past. Not much has changed. We wish them well. We will continue to serve 125 crore Indians.
— Amit Shah (@AmitShah) December 7, 2017
CD बनाने के चक्कर में भाजपा घोषणा पत्र बनाना भूल गई,कल वोटिंग हैं।????
— Hardik Patel (@HardikPatel_) December 8, 2017
#TCExitPoll Gujarat Elections 2017
BJP 135 ± 11 (Plus / Minus 11) Seats
Congress+ 47 ± 11 (Plus / Minus 11) Seats
Others 0 ± 3 (Plus / Minus 3) Seats
— Today's Chanakya (@TodaysChanakya) December 14, 2017
AAP vote share in Gujarat – 0.003%
NOTA – 1.8%
Surat where Kejriwal did "massive" rally last year , AAP has got 121 votes
Kejriwal was teaching Gujarat how to vote
— Kapil Mishra (@KapilMishra_IND) December 18, 2017
किन किन शब्दों के लिए माफ़ी माँगेगी कांग्रेस
ये मात्र शब्द नहीं कांग्रेस की “सोच” है। pic.twitter.com/ClA9sXxB2y
— Sambit Patra (@sambitswaraj) December 7, 2017
चलो ईवीएम की इज़्ज़त तो बच गई! #GujaratElection2017
— Sweta Singh (@SwetaSinghAT) December 18, 2017
It's wrong to mock Rahul Gandhi ji for losing 2 more states.. No person or leader can win 100% elections.. Just few days back Rahul ji won Cong president Election single-handedly with biggest margin possible.. So loss of #GujaratVerdict & #HimachalPradesh shouldn't be a big deal.
— Paresh Rawal (@Babu_Bhaiyaa) December 18, 2017
So basically the Prime Minister of India has accused a former VP, a former PM, an ex Army Chief, and former Indian envoys to Pakistan and other senior diplomats of conspiring against him in the Gujarat election.
— Nidhi Razdan (@Nidhi) December 11, 2017
“Twitter reflects what’s happening in India and the world and it’s no different with the Gujarat election as live updates help citizens follow the micro-stories that develop in real-time,” said Mahima Kaul, Head of Public Policy & Government, Twitter India.
“Our data indicates that more people are responding to Tweets in Hindi, and leaders are reacting to speeches and statements directly on Twitter. It’s exciting to see how people across India are watching videos and Tweets from rallies held all over Gujarat, evident of a more vibrant politically involved community.”