The Indian Council for Cultural Relations (ICCR), is an organization of the Government of India, involved in India’s external cultural relations, through cultural exchange with other countries and their people. KRDS India won the mandate after rigorous rounds of presentations.
KRDS, which specializes in designing social media strategies, integrating application/microsite development, community building and management, will be in charge of handling ICCR’s Social Media presence but with a twist. KRDS will not only amplify ICCR’s digital presence but manage the offline events as well in terms of branding.
Commenting on the win, Mr. Anshul Kumar – Business Head, North, KRDS India quoted, “It’s a great honor to work with such a prestigious organization like ICCR. Our teams are excited to work together to further strengthen their social media and digital presence globally. Our focus is to spread awareness about the opportunities ICCR provides for young talent and bring real engagement between the audience and the brand.”
KRDS India is at the forefront of social media and digital content, communication and technology innovation across industries and especially in the government domain. With able guidance from the pioneers in the industry like Mr. Senthil Anand, GM , KRDS India and Mr Parth Nagar, Country Head, KRDS India, the project will undoubtedly be a huge success.