Wipro Led Light’s Diwali campaign urges viewers to make the festival #BrighterTogether


Wipro Led Light’s ‘Pehli Diwali’ is a three-minute long film which shows the journey of a newlywed couple towards celebrating the festival of lights by making it #BrighterTogether.

It’s their first Diwali post marriage. The couple, like any other newlywed, hopes it to be as joyous as the festival and kickstart the preparation for a get-together. While the wife is busy obsessing over shapes of laddoos, the man sorts out the lighting. Like they are called, the imperfectly perfect couple find themselves in a series of situations wherein the husband tries to help but rather makes it messier.

The film ends on a brighter note where the couple, so different from each other yet so much in love, share a special bond and together deck up their abode making it look lit to suit up the occasion.

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The Diwali- centric campaign also highlights prominent features of the newly launched Smart LED bulb by Wipro which works with Alexa & Google Assistant out-of-the-box, listening and adapting to your mood. The campaign manages to highlight the product features through a heart-warming tale, conveying a message of love this Diwali.