All you need to know about Best Social Brands – Special Categories (Awards)
Take a look at the special categories of Best Social Media Brands 2019. Nominations open now!
In its third edition, Best Social Media Brands (BSMB) is all set to recognize and celebrate brands that have evolved with the evolving nature of social media as a medium. Brands that don the humane mask to become more approachable, interactive, and engaging – now is your time to shine.
As a part of Best Social Media Brands 2019, The Sammie will be given to 20 Main (Brand) categories, 15 Special (Campaign) Categories, and 6 Individual (Marketing Achievers) Category. Take a look at the special categories of BSMB 2019 and start nominating now!
Best Social Media Brand – Cause Marketing
A category dedicated to brand campaigns that not only aced cause marketing as a concept but also stood true to their words by championing for the cause offline.
Best use of social media to launch a product/service
This category is for brands that have managed to launch a product through social media channels.
Best use of social media platform for campaign – Facebook/Twitter/Instagram/LinkedIn/Niche Platforms
Does your brand take pride in creating a path breaking campaign for any of the social media platforms? Now is the time to shine.
Best Use of Video Content
The success of video as a medium for marketing isn’t news anymore. If you have managed to create path breaking video content from a marketing perspective, this category is for you.
Best Use of Influencers – Facebook/Instagram/Twitter
Cracked an influencer marketing campaign successfully? Nominate now.
Also Read:Nominations for the 3rd edition of #SAMMIE Best Social Media Brands open now!
Best Use of Branded Content and Creators
The category is for brands that went beyond ordinary advertising through branded content on their channel or in association with creators.
Best UGC / Co Creation Strategy
User generated campaigns that leveraged content created by consumers as a part of the campaign.
Best Use of Social Media to generate leads or drive revenues
Social media is one of the strongest mediums for generating leads. If your brand has managed to generate considerable RoI from their social media marketing efforts or generate Leads through social media, nominate now.
Best Social Media Brand – Moment Marketing
Be it the egg that vent viral or GOT Finale – if your brand knows how to ignite a moment with the right marketing strategy and leverage it, you know what to do.
Best Social Media Brand – Occasion Marketing
Diwali, Holi, or Eid – occasions make for the best opportunities to interact and engage with you consumers. If a winning occasional marketing campaign is under your kitty, nominate now.
Best Use of Technology to create a seamless Brand Experience on Social Media
AI, VR, AR – if you have aced the use of technology for a seamlessly integrated campaign, this category is for you.
Most Conversational Brand on Social Media
Audiences no longer want to be a part of someone else’s story. They want to be a part of a conversation, be heard to, be spoken to. If you take pride in managing a brand that is conversational and engaging, apply now.
Best use of Memes
Memes have evolved as marketing vehicles in the last few years. This category is for campaigns that have leveraged memes to for a marketing objective.
Best Use of Content Marketing
The traditional definition of content marketing using content to market a product or service. However, with changing times this definition has changed. It is all about creating engaging content that conveys the message in an effective and unobtrusive manner. For great content marketing campaigns, nominate.
Best Use of Digital Data, Analytics and Listening
Data is a goldmine for it gives you detailed insights about who your consumer is, what they want when they want it, and how they want it. Using data right is half the battle won. If your brand has managed to leverage data truly and wholly, nominate under this category.