Leo Burnett India to handle creative mandate for Jaquar ‘Artize’
The mandate will be handled from the Leo Burnett Gurugram office.
Jaquar Group has appointed Leo Burnett India to handle the creative mandate for Artize, the luxury bath brand from the brand. The mandate will be handled by the Leo Burnett Gurugram office.
Artize believes in providing elegant and distinctive bathing solutions where design, technology, and talent amalgamate to create impeccable quality that aims to set new benchmarks in redefining bathrooms. The products under brand Artize are crafted for luxurious bath spaces.
“Artize, the luxury bath brand from Jaquar Group is witnessing a metamorphosis. As a team, we are all set to take this brand to the next level of the consumer experience. I am very happy to have Leo Burnett as our communication partner in this journey”, said Ranbir Mehra, Director Jaquar Group.
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“Advertising agency is a crucial link between company and customer. We are glad to have Leo Burnett on board as our communication partner for brand Artize. I am sure the industry is all set to see some superlative and out of the box brand ideas for the bathroom industry”, said Sandeep Shukla, Global Marcom Head, Jaquar Group.
Speaking about the appointment, Dheeraj Sinha Managing Director India and Chief Strategy Officer, Leo Burnett South Asia said, “Jaquar is a name that is synonymous to its category. We are very excited to partner with them to tell the story of Artize and help the brand connect with a wider audience”.
“It is special to partner with a homegrown legacy brand that has made very strong inroads in the premium and luxury segment. We look forward to working with the team to build on the success of Artize and take it to the next level of growth adds, Samir Gangahar, President, North.