Agency Feature: Rankraze

Rankraze

How do we define Rankraze?

  • Rankraze is one of the digital marketing companies in Chennai.
  • Our journey started in June 2016. Since then, we’ve handled digital presence and branding for clients & brands.
  • Our motto is, “If we can do it for us, we can do it for you too”.
  • Our vision is to help all business by empowering their online presence globally.
  • We have a small but certified expert team in digital marketing.
  • We believe in Data-Driven Digital Marketing and we strictly adhere to White-Hat Techniques and Anti-spam policy.

What’s in the name?

  • Rankraze helps its clients in creating a better brand image than their competitors.
  • In this digital race, we empower their brand by giving them the power to Race for Rank; which is simplified as “Rankraze”.
  • Our logo has three triangles: The first one being us and the other two representing our clients.
  • The two arcs above the triangles represent how we help our customers broadcast their brand worldwide.
  • The triangles and arcs also represent double R, representing our brand name RankRaze.

What do we do?

We offer a wide range of services in digital marketing, brand awareness & content creation. Our primary services involve:

  • Search Engine Optimization
  • Social Media Marketing
  • Search Engine Marketing – Pay Per Click
  • Website Designing & Hosting
  • Online Reputation Management
  • Content Marketing
  • Email Marketing
  • YouTube Marketing
  • Web Analytics & Data Analytics

Why we do it?

Our founder & CEO, Raja Chellan was determined to learn how to succeed in digital marketing when he almost faced a failure. That’s when he started analyzing to know where it lacked and he found out that the key to success in Digital Marketing. This led to the creation of Rankraze

Today, we are helping over 50 clients & their businesses to gain a global reputation and to stand their business in this huge online market.

How do we evolve?

We learn new things and experiment with them as a team. We share our knowledge with each other and this has made all of us multi-taskers and experts in all fields in our niche.

Also read: Agency Feature: Sociomark

Social responsibility in social media

When representing a brand/company/agency on social media it is very important to be considerate of the values we share.

We must be careful about what type of influence we are on people and how our values affect their life.

At all times, provide valuable informational content to your customers. Maintaining your brand’s social image is your responsibility when you’re handling your social media platforms.

The need of the hour

Things we consider that need to be taken care of from our experience.
Digital marketing is the most dynamic field, we should get updated with fresh, relevant & up to date trends.

Research and Development is the key to success in the arena.

We learned the hard way

One most important thing that we learned the hard way is that “Success does not happen overnight.” Success is a journey. Not a destination – You have to keep working hard and be better than how you were yesterday to stay successful.

Another thing we would like to say to others is- “Build a relationship with your customers”. Social Media is the best way to relate with your customers, solve their problems and connect with them on an emotional level.

They work with us

Europe Study Centre, Remilo Ventures, Gerald Arun Dass, HepAudrey Jewellery, Virginia Tech India, Vijaya Raja Builders, and more.

The industry as we foresee

Video-based social media platforms are going to emerge very fast in the coming years. AI dominance will be higher in segmenting the posts shown to the user to improve the personal experience. Marketing Automation tools market will boom.

A day without Internet

A day without the internet would be amazing and bad in two different contexts. It would be amazing because we can be free and live in the moment. On the other side, a day without the internet would be bad because most of us would be lost without knowing how to reach anyplace!


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