IdeateLabs appoints Lokesh Shah as VP – Brand Solutions

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Lokesh Shah IdeateLabs


Lokesh Shah has experience in delivering integrated brand campaigns and has worked with agencies like FCB Ulka & Havas Worldwide.

IdeateLabs has appointed Lokesh Shah as Vice President – Brand Solutions. He will be based out of the agency’s Mumbai office and will be reporting to Vrutika Dawda, Director.

The client-base of IdeateLabs consists of brands as well as start-ups across diverse industries like BFSI, Real Estate, Retail, Lifestyle, Consumer Durables, Travel & Hospitality, among others.

Lokesh’s brings with him experience in delivering integrated brand campaigns across India and SE Asia. He enabled many new business wins across agencies he worked for, including Cheil India, Lowe, FCB Ulka, Havas Worldwide, and TBWA. 

Also read: FoxyMoron appoints Naman Surana as National Business Director

Vrutika Dawda, Director, IdeateLabs commented,“We welcome Lokesh as a part of the Senior leadership team at IdeateLabs. His strong professional background spans across two decades of rich experience in both Indian and international markets. It is this experience that we would like him to help us bolster our accounts – Indian consumer insights clubbed with the best international practices. Lokesh will lead the IdeateLabs Mumbai business and will be playing a pivotal role in the agency. We are confident he will effectively take charge of the Mumbai business.” 

Commenting on his new role, Lokesh Shah said, “I’m excited to work with the young and vibrant team at IdeateLabs, a leading marketing agency that is committed to setting newer benchmarks. I’ve always worked best with agencies that put work culture and high standards of brand management as their mantras. Effective campaign creation and development has always been my forte. I’m looking forward to introducing path-breaking campaigns for the existing brands and getting exciting new client accounts in diverse sectors.” 

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