At Bombay Shaving Company, Gaurav will be responsible for driving business-critical mandates across modern trade distribution, salon partnerships, and new brand scale-up.
Bombay Shaving Company has appointed Gaurav Anand as Senior Vice President, Sales, and Marketing. He will also be taking on a people development role as a leader in the company.
Previously, Gaurav worked with Reckitt for over 7 years and performed different roles in sales and marketing. He was majorly responsible for the P&L Management, Strategic Sales Planning, and Execution as well as Distribution Management. Before joining Bombay Shaving Company, Gaurav spearheaded Zomato’s Central India region followed by Strategic Initiatives for two years.
As an Omni-channel brand, Bombay Shaving Company has created a niche in both digital commerce alongside modern-trade shelves by bringing men’s and women’s grooming products that are powered by Superfoods like Turmeric, Charcoal, Coffee, Aloe Vera, and Onion.
Speaking on his appointment, Shantanu Deshpande, founder CEO of Visage Lines shares, “We are glad to have Gaurav join our leadership team. He has the right mix of large organization thinking and the ability to make agile decisions, which is imperative to scale emerging consumer businesses. His tenure at Reckitt and Zomato, coupled with strong first principles in business make him an asset to our fast-paced, high-growth organization.”
“I am deeply passionate about building and scaling new-age consumer goods brands. We are on a very interesting growth journey and Shantanu has a fantastic vision of the way we are becoming a house of brands and solving critical consumer problems. Through this year, we will be capturing high share-of-category across channels and geographies for accelerated growth. It is very rewarding to work with an agile, robust, and experienced management team that is creating many FMCG 2.0 brands”, says Gaurav Anand.