With a stint spanning more than three years, Sneha John has now been designated as the Director – Marketing by Swiggy, an elevation from the role of General Manager – Marketing.
Sneha John started off as Senior Marketing Manager with Swiggy in December 2017, she will continue to be based out of Bangalore for her new role.
Before joining Swiggy, Sneha has worked with The Hindu, and HT Media in senior marketing roles. Her experience and expertise lie in advertising, marketing, and brand management.
During her stint with The Hindu, she was in charge of marketing The Hindu Group in Bangalore, along with handling their national B2B marketing.
She has also had experience in account management and servicing clients and agencies on cross-level and cross-functional platforms, along with conceptualization and delivery of impact innovations, business development, and onboarding new clients across categories.
Sneha has also conceptualized and delivered several print solutions, and developed proactive pitches for seasonal and festive periods for print, radio, digital platforms, and OOH platforms, along with on-ground activations. She has catered to various industries such as FMCG and e-commerce.
She is a postgraduate in Management – Marketing from the Indian School of Business, where she learned courses in Marketing management and strategy, consumer behavior, marketing communications, and digital marketing.