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Error 404: Client’s risk-taking ability not found Experts Speak

Error 404: Client’s risk-taking ability not found

When it comes to moment marketing, there are a few brands that have cracked the code. Zomato, Dunzo, Swiggy, and the like are often admired in this department. Clients aspire to replicate their success but there’s one massive change that needs to happen for the industry to reach that benchmark. Social Samosa speaks to ad agencies behind topical brands to find out what commonly lacks in agency-client relationships that end up hindering creativity.

By Shamita Islur
Nov 20, 2023 16:20 IST 7 Min read
Qcom delivers all-rounder marketing techniques this World Cup season Samosa Snippets
Qcom delivers all-rounder marketing techniques this World Cup season
By Nishita Kunder
Nov 16, 2023 09:00 IST 4 Min read
Swiggy’s Durga Pujo campaign brings a quirky twist to Ma Durga's Bahon Campaign Spot
Swiggy’s Durga Pujo campaign brings a quirky twist to Ma Durga's Bahon
By Social Samosa
Oct 19, 2023 17:52 IST 3 Min read
Sprite activates the coolest shoppable OOH for the hottest match Campaign Spot
Sprite activates the coolest shoppable OOH for the hottest match
By Social Samosa Team
Oct 17, 2023 10:54 IST 3 Min read
iCubesWire wins comprehensive marketing mandate from Swiggy Industry Updates
iCubesWire wins comprehensive marketing mandate from Swiggy
By Social Samosa
Aug 04, 2023 06:58 IST 2 Min read
Cannes Lions 2023: India bags 10 metals on day three Cannes Lions
Cannes Lions 2023: India bags 10 metals on day three
By Social Samosa
Jun 22, 2023 03:31 IST 2 Min read
Neena Gupta calls for a special order in Swiggy's new ad Campaign Spot
Neena Gupta calls for a special order in Swiggy's new ad
By Social Samosa
Apr 13, 2023 04:10 IST 3 Min read
From Swiggy to Maruti Suzuki, brands that made ad awareness gains during IPL 2022 Report
From Swiggy to Maruti Suzuki, brands that made ad awareness gains during IPL 2022
By Social Samosa
Mar 29, 2023 05:48 IST 2 Min read
Swiggy wants the audience to figure out 'Why is this a Swiggy Ad?' Campaign Spot
Swiggy wants the audience to figure out 'Why is this a Swiggy Ad?'
By Social Samosa
Oct 14, 2022 04:40 IST 3 Min read
Swiggy responds to the Swiggyman on Horse Indian Social Media
Swiggy responds to the Swiggyman on Horse
By Sneha Medda
Jul 06, 2022 05:15 IST 4 Min read
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