Nykaa appoints Shilpa Jain as AVP, Consumer & Market Insights

As per the new role, Shilpa Jain will be responsible for driving Consumer & Market Insights for Nykaa while helping the brand to build further relevance among the consumers through specific research solutions.

Nykaa has appointed Google’s Shilpa Jain as its AVP, Consumer & Market Insights. Previously, Shilpa has worked as the Consumer & Marketing Specialist at Google for around 2 years.

With over 13 years of experience in the consumer insights industry, this is a big move for Shilpa. Prior to this, Jain has also worked with brands like Coca-Cola for more than 3 years and is an industry figure for consumer & Market Insights. Shilpa has also worked for UK-based Kantar for over 7 years as a Senior Project Director.

Also Read: Nykaa appoints Shikha Johnson as AVP – Marketing and Communication

At Nykaa, Shilpa will be helping the brand to build relevance among the 'consumer' through specific research solutions.

Shilpa did her MBA from MICA Ahmedabad and is a graduate in Economics from Shri Ram College of Commerce.