Smoke Lab is looking at expanding its social media presence with Beam & Words as they bag the digital marketing mandate.
Beam & Words has the digital marketing mandate for the premium vodka brand, Smoke Lab.
Smoke Lab Vodka, from the house of NV, is known for its blends that are smooth and mellow. A producer of distilled spirits and RTDs in the country, NV Group has adhered to stringent quality control measures having adopted state of the art infrastructure and technology.
Commenting on the win, Arjun Guleria, Partner, Beam & Words said, “We at Beam & Words are extremely excited to represent Smoke Lab, a brand which has made its mark to be one of the finest alcohol brands in the country. We are thrilled to be able to bring our expertise to help the brand’s success further and work with a brand who is constantly reaching new heights both nationally and internationally.”
Varun Jain, CEO & founder of Smoke Lab says, “We are glad to onboard our new partner agency “Beam & Words” which has built many renowned brands in the country, and we are aiming that they will bring alive the world of Smoke Lab in the digital world for us. We are looking at expanding our social media presence with great engaging content coming from b&w to enunciate brand love.”