Zerxes Wadia joins Zelador Talent Management as Business Head

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Zerxes Wadia

Zerxes will be responsible for bridging the gap between brands and creators.

Lifestyle content creator Zerxes Wadia joins Zelador Talent Management as the Business Head. Zelador is an upcoming Talent Management Company that works closely with top Bollywood/Regional celebs and 3000+ influencers across categories. The company has 80+ clients and has delivered first in its class campaigns for Brands/Celebs/Influencers across categories and regions.

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Formerly the Head of Branded Content and VJ at MTV India, Zerxes also pursued an independent career as a host as well as a travel and lifestyle content creator. Over the last 13 years, he has become one of the top creators for brands across the lifestyle, tech, and automobile industries. 

Speaking on his new role, Zerxes Wadia said, “I am excited to join the OffBeet Group of companies and am looking forward to bridging the gap between brands and creators without compromising on the creative liberty and originality of the creators. As a creator myself I understand the importance of creative liberty and would work towards making Zelador Talent Management a one-stop company for all the needs of our creators, platform, and brand partners.” 

Jaideep Singh, Founder & CEO, Offbeet Media Group said, “We are excited to onboard Zerxes to Zelador. I believe that he will bolster our offering and capabilities leveraging the power of the Offbeet group to make Zelador a best-in-class company in its category.”

Influencer marketing branded content business head Offbeet Media Group Zelador Talent Management