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The movies, Barbie and Oppenheimer are officially set to release on July 21 and their clashing release dates have led to several memes. As moviegoers share their excitement over watching the two movies over the weekend, brands have banked on another moment marketing trend.
Another day, another Barbie trend. Well, it's not just Barbie this time. It's officially the day that Barbenheimer releases in theatres. For those unaware, the term is an amalgamation of the Margot Robbie-led movie 'Barbie' and Cillian Murphy-led movie 'Oppenheimer'.
The two movies couldn't be far from each other's genres and their release dates clashing has created a friendly competition amongst two group of fans. This has led to several memes and organic traction from user-generated content (UGC) where brands and movie-goers alike have been sharing what it's like to have two different moods, taking on the colour schemes of pink and darker tones.
As people share their excitement over watching the two movies over the weekend, here are some of our favourite Barbenheimer brand creatives.
McDowells
Coca-Cola
Swiggy Genie
anyone wants these umbrellas just in case it rains on barbenheimer day? 👀 pic.twitter.com/1817WriE3L
— Swiggy Genie (@swiggy_genie) July 20, 2023
Burger King
#Barbie or #Oppenheimer? Settle this battle at a Burger King near you!#Barbenheimer #BurgerKing #BurgerKingIndia #HomeOfTheWhopper #Settle #battle #VegWhopper #ChocoLavaCake #Barbie #oppenehimer pic.twitter.com/DXQHs11LOR
— BurgerKingIndia (@burgerkingindia) July 21, 2023
Times Prime
Also Read: From Airbnb to Uno, here are some key Barbie collaborations
Prime Video India
literally everyone today 👀 pic.twitter.com/OwxYF2Mg7L
— prime video IN (@PrimeVideoIN) July 21, 2023
Jio Cinema
Watching the Internet fight over Barbie 🆚 Oppenheimer while you have tickets for both 😬 pic.twitter.com/Jf42OlVcPZ
— JioCinema (@JioCinema) July 21, 2023
Tinder India
y'all might wanna take notes 👀💗 pic.twitter.com/c9149bUjsr
— Tinder India (@Tinder_India) July 20, 2023
Swiggy
which side are you on? 👀 pic.twitter.com/Q71DeZLoOj
— Swiggy (@Swiggy) July 21, 2023
Blinkit
1 ticket for 1 ticket for
— Blinkit (@letsblinkit) July 19, 2023
Barbie Oppenheimer
please please pic.twitter.com/pMXcgdWZkf
Uber India
Petition to declare 21st July a holiday for celebrating #Barbenheimer 🤭#BarbieTheMovie #Barbie #OppenheimerFilm #Oppenheimer pic.twitter.com/a6xZ5YFtjA
— Uber India (@Uber_India) July 20, 2023
Ajio Life
Snapdeal
The crossover we didn't expect! 🤭
— Snapdeal (@snapdeal) July 20, 2023
Barbie in Oppenheimer World. 💗
Oppenheimer in a Barbie World. 🖤#BarbieMovie #barbie #OppenheimerMovie #OppenheimerFilm#barbieheimer #trendingnow pic.twitter.com/FPleZR0tnI
Tata Neu
This is how we've been feeling all week, we know you feel it too! 🎀🔎#Barbie #Oppenheimer #Barbenheimer #TataNeu #Rewards pic.twitter.com/ztWGnsP4mX
— Tata Neu (@tata_neu) July 20, 2023
Durex India
Pepsi India
Bumble India
Zomato
Tata AIA Life Insurance
Tata Passenger Electric Mobility
If you think we missed out on any of your favourite Barbenheimer brand posts, then write to us at content@socialsamosa.com or comment down below.