SUD Life Insurance celebrated every Indian with their Independence Day campaign

Star Union Dai-ichi Life Insurance’s new campaign, #DeshKaInsurance, highlights the heroes of our independent land who often go unnoticed with a thought-provoking narrative.

Celebrating Independence Day, Star Union Dai-ichi Life Insurance released a new campaign titled #DeshKaInsurance. The campaign shows the stories of people like you and us who faced tough times in our country and yet are ensuring to provide help and support to the people around them.

It is a collection of tales that unravel the determination of those who embody the essence of a nation's spirit, united by their pursuit of a safer, brighter tomorrow.

From the fearless souls who prioritize the nation's requirements to the reassuring presence of insurance in our lives, this film presents an engaging and relatable story that sparks contemplation.

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Through the 'Desh Ka Insurance' campaign, SUD Life Insurance intends to educate the audience about benefits of government initiatives & life insurance policies in Bharat, and provide them with the safety net that insurance offers.