ai adoption

78% CMOs believe AI will never replace human imagination: Report

The report also notes that 60% of CMOs worldwide say they will allocate more than 20% of their budgets to social and influencer marketing in 2025.

By Social Samosa

Sep 18, 2025 14:56 IST logo

3 Min read

Industry Updates

WPP partners with MACH Alliance to enable AI-driven marketing

By Social Samosa

Sep 11, 2025 14:20 IST logo

2 Min read

Decoding why OpenAI is betting on India amid AI talent war

By Shamita Islur

Sep 03, 2025 14:25 IST logo

6 Min read

98% of Indians Value AI, But Still Seek the Human Touch: Twilio Report

79% of Indian consumers spend more with brands that personalise: Report

By Social Samosa

Jun 17, 2025 16:13 IST logo

2 Min read

ASCI report advocates for transparent AI practices in Indian advertising

By Social Samosa

Apr 01, 2025 16:30 IST logo

3 Min read

WPP to create generative 3D worlds

Industry Updates

WPP to create generative 3D worlds in collaboration with NVIDIA

By Social Samosa

Jul 30, 2024 19:19 IST logo

3 Min read

AI campaigns in advertising

How can the advertising industry keep the he‘art’ alive in AI campaigns?

By Shamita Islur

Jul 08, 2024 13:57 IST logo

7 Min read

10% of organizations have transformed their AI capabilities in the last 3 years: Report

By Social Samosa

Jul 12, 2023 11:50 IST logo

4 Min read