Report

Paramount jumps to 8.9% while Netflix records 8.3% TV share: Report

YouTube and Disney maintained the top two positions in November, with YouTube at 12.9% of TV viewing, while Disney fell 0.9 points to a 10.5% share.

By Social Samosa

Dec 23, 2025 12:23 IST logo

2 Min read

Report

77% buying processes involve AI where 40% buyers are heavy users: Report

By Social Samosa

Dec 22, 2025 15:10 IST logo

3 Min read

Report

Instagram alone commands 64% of India’s digital ad impressions: TAM

By Social Samosa

Dec 18, 2025 18:58 IST logo

2 Min read

Report

By Social Samosa

Dec 17, 2025 12:23 IST logo

2 Min read

Report

AI-led B2B tech searches in India rise 35% YoY: Report

By Social Samosa

Dec 16, 2025 19:10 IST logo

2 Min read

Report

Only 29% Indian consumers trust green marketing claims: Report

By Social Samosa

Dec 16, 2025 18:53 IST logo

2 Min read

Report

60% Indian consumers to spend more in coming months: Report

By Social Samosa

Dec 15, 2025 18:53 IST logo

3 Min read

Report

Digital-only audience grows 30% as 313 mn Indians skip linear TV: Report

By Social Samosa

Dec 15, 2025 12:58 IST logo

3 Min read

Report

Global ad market to hit US$1.19 trillion in 2025 as growth climbs to 8.9%: WARC

By Social Samosa

Dec 11, 2025 18:55 IST logo

3 Min read

Report

Only 14% of Indian men identify as Traditionalists, indicating a need for evolved brand messaging: Report

By Social Samosa

Dec 11, 2025 14:51 IST logo

4 Min read