Magnon Group

AI tools can't replace human touch, clients still need agency expertise: Vineet Bajpai, Magnon Group

With the festive season, it is important to understand what brands need for successful campaigns in digital advertising. Vineet Bajpai of Magnon Group shares the trends he foresees during the festive season, marrying digital advertising with technology for effective communication, the dos and don’ts of digital advertising, how his personal experiences and expertise have shaped the agency and more.