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Shadab Jakati's 10-Rupee question that started a viral trend & brand frenzy

From one reel that went viral to collabs with brands and celebrities, Shadab Jakati's story is a testament to how social media can turn an ordinary man from Meerut into an overnight superstar.

By Joe

Sep 25, 2025 13:26 IST logo

2 Min read

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The thinnest video trend is here and brands are getting in on the fun

By Social Samosa

Sep 24, 2025 17:38 IST logo

3 Min read

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When campaigns highlighted sign languages as a voice beyond words

By Payal Navarkar

Sep 23, 2025 17:17 IST logo

1 Min read

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A consolidated list of Asia Cup 2025 sponsors

By Social Samosa

Sep 15, 2025 18:35 IST logo

2 Min read

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When brand campaigns made us uncomfortable for the right reasons

By Payal Navarkar

Sep 11, 2025 18:50 IST logo

2 Min read

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Why Formula 1 is the new playground for luxury brands

By Payal Navarkar

Sep 08, 2025 18:33 IST logo

2 Min read

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Teacher’s Day campaigns that pay tribute to our educators

By Payal Navarkar

Sep 05, 2025 19:23 IST logo

2 Min read

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Who’s sponsoring whom? A look at PKL 2025 team sponsors

By Payal Navarkar

Sep 04, 2025 18:30 IST logo

5 Min read

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Ganesh Chaturthi 2025: How brands are going beyond hoardings to create experiences

By Payal Navarkar

Sep 01, 2025 18:04 IST logo

4 Min read

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Taylor Swift's engagement news turns brands into Swifties overnight

By Payal Navarkar

Aug 29, 2025 15:23 IST logo

2 Min read